Bob Burg

Bob Burg

Bob Burg shares how a subtle shift in focus is not only a more uplifting and fulfilling way of conducting business but the most financially profitable way, as well. For 30 years he’s helped companies, sales leaders, and their teams to more effectively communicate their value, sell at higher prices with less resistance, and grow their businesses based on Endless Referrals.

Bob has regularly addressed audiences ranging in size from 50 to 16,000 — sharing the platform with notables including today’s top thought leaders, broadcast personalities, Olympic athletes and political leaders including a former United States President.

Although for years he was best known for his book Endless Referrals, it’s his business parable, The Go-Giver (coauthored with John David Mann) that captured the imagination of his readers.

The Go-Giver, a Wall Street Journal and BusinessWeek Bestseller, has sold over a million copies. Since its release it has consistently stayed in the Top 25 on Porchlight’s (formerly 800-CEO-READ) Business Book Bestsellers List. The book has been translated into 30 languages. It was rated #10 on Inc. Magazine’s list of the Most Motivational Books Ever Written, and was on HubSpot’s 20 Most Highly Rated Sales Books of All Time.

Bob is the author of a number of books on sales, marketing and influence, with total book sales approaching two million copies.

The American Management Association named Bob one of the 30 Most Influential Leaders and he was named one of the Top 200 Most Influential Authors in the World by Richtopia.

Bob is an advocate, supporter and defender of the Free Enterprise system, believing that the amount of money one makes is directly proportional to how many people they serve.

He is also an unapologetic animal fanatic and served on the Board of Directors of Furry Friends Adoption and Clinic in his town of Jupiter, Florida.

Kathy Tagenel

Kathy Tagenel

Kathy Tagenel is the COO of Burg Communications and President of Zoom Strategies. She and Bob Burg are business partners and have been working together since 2008. Kathy’s background is in marketing, information technology, and management; her passion is working with entrepreneurs and developing new businesses.

Kathy received her B.S. in Electrical Engineering from Northwestern University and her MBA from the University of Chicago. She started her career working for large corporations such as IBM, Verio, and Ameritech. In 1999 she started her own consulting business and has been an entrepreneur ever since.

Kathy is an adventurer who loves to travel and boldly go where she’s never gone before! She loves working with all the Go-Giver Speakers & Coaches.